Product design is about understanding people and their needs, wants, challenges, and pain points and applying that understanding to create products that address those identified needs, wants, challenges, and pain points. To do so requires a deep understanding of what makes humans human—our thinking, emotions, psyche—what makes us tick, and what motivates us.
One thing is for sure, people will always find ways to use the products we design in ways we didn’t expect. That is okay. That is good. Our products ...