Probe into the Chinese event venue market – From an outside perspective
For the past decade, China has been the fastest emerging event market, in particular with regard to appropriate venues, i. e. exhibition centres, convention centres, (indoor/outdoor) arenas and performing arts centres. However, there is lack of published comprehensive overviews about the recent development and of reliable and comparable statistics. In the following essay, the author attempts to provide greater clarity on the numerous uncertainties prevailing in the various depictions of reality. After meticulous research, and despite only being able to analyse ...
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