CHAPTER 11

Organizational Transformation for Sustainability

Jyoti Bachani

Organizations, in theory and practice, are still largely defined by ideas that were developed during the industrial era. With industrialization came mechanization that required the roles of personnel to become highly specialized too, focusing on the assembly line model. With simple skills, people could do repetitive jobs and be guaranteed employment for life. The profits went to those who could control the means of production and the assets and resources. The basis of competition was the control of assets and resources. Organizations were structured in a hierarchical manner. Senior managers developed the organization’s strategy to compete and kept it a well-guarded secret. ...

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