Chapter 14

Media Ownership: Diversity Versus Efficiency in a Changing Technological Environment

Gillian Doyle,    University of Glasgow, Scotland, UK

Abstract

The role of media – whether television, newspapers, radio, or the Internet – in supplying the ideas that shape our viewpoints and cultures is such that the dangers that may accompany concentrations of ownership in this sector are well recognized. Ownership patterns affect not only pluralism, but also how well the media industry is able to manage its resources and so, in turn, the efficiency and economic strength of this sector. Everywhere they take place, public policy debates around which configurations and what level of ownership of media ought to be permissible are a site for conflicting ...

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