10.

Sustaining Entrepreneurial Growth

If your company has large growth potential and your goal (and that of your investors!) is to achieve that growth, you’ll work together toward increasing your revenue and market share and, ultimately, your profits. You may even pursue a grander vision: to change how people work and live.

Sometimes, scale can make or break a startup, especially if it is a platform business or a web-based marketplace. Reid Hoffman, cofounder of PayPal and LinkedIn, argues that in these types of business, fast scaling is necessary for a couple of reasons. First, it creates value for users. For example, LinkedIn offers a deep ...

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