February 2020
Intermediate to advanced
256 pages
4h 3m
English
Content preview from HBR Guide to Managing Strategic InitiativesBecome an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
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CHAPTER 4
Which Initiatives Should You Implement?
by Sam Bodley-Scott and Alan P. Brache
Allocating financial and human resources to balance short-term and long-term needs is a perpetual challenge for organizations. Because of the complexity and risk around these decisions, the process for evaluating projects must be rigorous and rational. We recommend following a process we call optimal project portfolio, or OPP. Implementing OPP involves five steps:
- Develop project-prioritization criteria. Are you more interested in achieving a short-term sales boost or in furthering your three-year strategic plan? Increasing customer ratings or reducing costs? The criteria you use to prioritize projects will be determined by your main goals.
- Analyze resource ...
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