CHAPTER 8

Look Outside Your Industry for More-Creative Solutions

by Bill Taylor

A big challenge in times of disruption and uncertainty is for people and organizations to keep learning as fast as the world is changing—to analyze problems they haven’t encountered before and to make sense of opportunities they haven’t thought about before.

That’s why leaders should encourage their colleagues to learn from experts in fields they’ve never worked in. Practices that are routine in one industry can be revolutionary when they migrate to another, especially when they challenge conventional wisdom in that industry. What better way to fuel your company’s imagination than to look for inspiration outside your field? If you want to learn fast, learn from strangers. ...

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