CHAPTER 22
How Leaders Can Unlock Their Teams’ Creativity
by Rebecca Shambaugh
As a leadership coach, I never miss an opportunity to ask senior-level executives what they see as critical for people and organizations to succeed in today’s dynamic business environment. A while ago, I met with an executive vice president of a Fortune 500 company. This executive (let’s call her Ashley) has built many national and global teams and serves as a highly inspirational leader for her organization and industry. Without reservation, Ashley told me that being creative and innovative are the top critical success factors—not only for companies but also for leaders and their teams. Research has validated these findings, identifying creativity as the top leadership ...
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