What’s Your Story?
by Herminia Ibarra and Kent Lineback
AT A RECENT NETWORKING EVENT, senior managers who’d been downsized out of high-paying corporate jobs took turns telling what they had done before and what they were looking for next. Person after person stood up and recounted a laundry list of credentials and jobs, in chronological order. Many felt compelled to begin with their first job, some even with their place of birth. The accounting was meticulous.
Most people spent their allotted two minutes (and lost the attention of those around them) before they even reached the punch line—the description of what they were seeking. Those who did leave time to wrap up tended merely to list the four or five (disparate) things they might be interested ...
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