CHAPTER 16
Referrals and Other Major Pipeline Builders
Companies must select new vendors, whether to provide something new or to replace an existing vendor, on a regular basis. A few years ago, my company did a vendor review to determine if we should move to a new website design and hosting company. We believed the service of our current web company was up to standards, but until we looked at options we couldn’t be certain. We went through the review process and ultimately chose to remain with our current vendor.
Fast forward to today and we’re in the process of switching vendors, based on the quality of the work we’ve seen from a web company one of our business associates has used. I’ve watched for some time the quality of work they do, and ...
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