Prologue

We must accept finite disappointment, but we must never lose infinite hope.

Martin Luther King, Jr. (1)

The last 20 years has seen many challenges from the Great Crash of 2008/09 to the Covid-19 pandemic crisis as well as a new generation struggle to break through and another reluctant to leave the stage. These challenges have had their consequences, good and bad. The Great Crash arguably set back many progressive agendas and the pandemic crisis may just mark a moment of reset. Time will tell whether this becomes a truth. The following book though is an explanation of the journey that many companies have travelled during the last few decades, the ups and downs, the setbacks and the progress, until we have reached a point where we can ...

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