Ron Bodkin explains how Google is using AI internally to enhance understanding and experiences for its digital customers and enabling external businesses, such as Spotify and Netflix, to do the same. Along the way, Ron shares examples of deep learning use cases that enable improved recommendations, help companies better understand their customers, and drive engagement in the customer lifecycle.
Table of contents
- Title: How Google is using AI to enhance the digital experience
- Release date: May 2019
- Publisher(s): O'Reilly Media, Inc.
- ISBN: 0636920423690
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