How Professional Services Firms Dodged Disruption
Adopting a dual mindset of paranoia and pragmatism can keep incumbents nimble amid changing market dynamics.
The Research
- The authors conducted in-depth interviews with more than 25 senior professionals in consultancies and law firms.
- They also reviewed case studies of a dozen would-be disrupters and carried out an extensive review of the literature.
Professional services firms have been threatened with disruption for a long time. In 2015, Richard and Daniel Susskind foresaw that technology would cause a “steady decline in the need for traditional flesh-and-blood professionals,” while more recently, CB Insights said that “a tectonic disruption ...
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