CHAPTER 9

Building Client Connections

How can you build connections to increase your customer base and achieve your growth goals in the easiest way possible?

Why Client Connections Matter

No single big goal has ever been achieved in isolation. Warren Buffett, the preeminent investor, has Charlie Munger as his sidekick. Albert Einstein surrounded himself with the smartest mathematicians he could find. Steve Jobs worked closely not only with Steve Wozniak, but also with the third founder of Apple, Ronald Wayne. It’s apparent that achieving big goals and crossing the Valley of Death is a team effort. That’s why building and maintaining relationships drives leadership success. These relationships include your business stakeholders, such as employees, ...

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