July 2014
Beginner
448 pages
9h 14m
English
book
How the World Sees You - Discover Your Highest Value Through the Science of Fascination
by Sally Hogshead
Content preview from How the World Sees You - Discover Your Highest Value Through the Science of FascinationBecome an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
APPENDIX A
HOW I DEVELOPED THE FASCINATION ADVANTAGE SYSTEM
Until 2010, I helped brands become more fascinating. But soon, I noticed something curious. Whenever I talked with people about their company’s brand, afterward they would approach me. One by one, shyly or with bravado, they asked me this same question:
“So . . . what makes me fascinating?”
After a while, I decided it was time to shift my focus from how the world sees products to how the world sees people. How does your individual communication style determine your ability to capture attention and influence decisions? In other words, how do you fascinate?
I’m fascinated by psychology, but I’m not a psychologist, and this test is not based on psychology. Along those lines, I’m very interested ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.