CHAPTER {1}
WHY DISCOVER YOUR HIGHEST DISTINCT VALUE
Let’s say you think you’re funny. As far as you’re concerned, a sense of humor is one of your best traits. There’s just one problem: Nobody else thinks you’re funny.
This is indeed a problem. Humor is a two-sided exchange. It’s a feedback loop between you as the joke teller, and your audience. Humor doesn’t happen in a vacuum. It’s not enough to only consider how you see yourself. You must also consider how the world sees you. If nobody else thinks you’re funny . . . well, you’re probably not funny.
Humor is in the eye of the beholder. So are likability, leadership, and a range of other subjective qualities that are rooted in the perception of others. You get a vote, but your listener has ...
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