CHAPTER 6

SMALL TALK

THE SEEMINGLY MUNDANE ACTIVITY THAT MAKES A HUGE DIFFERENCE

The subject of what to talk about, whether at an event or at the start of a meeting, is of concern to a great many people. Confidence about small talk will stand you in good stead in both the networking and meeting phases of your business development activity.

When we meet someone for the first time we begin to establish a relationship by indulging in an activity known as ‘self-disclosure’. We do this via what we all know as small talk or chit-chat.

Those in business often knock such talk as frivolous nonsense. They worry that they won’t be taken seriously or regarded as professional if they aren’t keeping the conversation to matters of business, which is why all ...

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