Chapter 9. VISION: On Whining, Eras, Future History, and the Meaning of Life

By 2003, I was happy, hopeful, and oddly confused. We had pretty much recovered from the dot-com crash. We were growing again, and our profit levels were healthy. I should have been pleased, but instead I was anxious. What we were doing was obviously working, given how well we'd bounced back, but I didn't understand where we were headed. In the hypergrowth period, our goal was always simple: double last year's revenues. That worked great, all the way up to a billion dollars. After the crash, our goal was simple again: return to health. But when we reached a billion the second time, it wasn't clear what our next big milestone should be.

Two questions kept me up at night: ...

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