Step 7

Examine your beliefs: using your beliefs to promote change

‘One person with a belief is a social power equal to ninety-nine who have only interests.’

John Stuart Mill, economist

In order to build interest in his travelling show, the great escape artist Harry Houdini would frequently arrive in a town early and challenge the local jailer to try to keep him locked in a cell. If he couldn’t escape within an hour, he would offer the jailer a $1000 reward.

In one town, he made the challenge and was dutifully ushered into a jail cell. As soon as the door clanged shut behind him, he began trying to find a way out. As the minutes slipped by, he soon found that this escape was going to be tougher than he had expected. He tried every trick, ...

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