The Business Model
There seems to be some perverse human characteristic that likes to make easy things difficult.
In Mark Zuckerberg’s letter to shareholders in February 2012, he made a brazen statement: “Facebook was not originally founded to be a company. We’ve always cared primarily about our social mission, the services we’re building and the people who use them.”
This is something you never hear from a public company’s CEO. They would be fired! Even Google—which considers itself to be unconventional—doesn’t have the same approach as Facebook.
According to Zuckerberg, “Simply put: we don’t build services to make money; we ...
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