CHAPTER 2Create Your Best Profile

How many times have you sat through a presentation for work about a subject you knew so well that you actually could have made the presentation yourself? How dreadful is it to have to be polite while someone explains in tedious step-by-step detail something so simple that you easily could have done it yourself? It’s a universal human struggle and one you won’t be subjected to in this chapter. We know that the mechanics of creating a LinkedIn profile are simple. LinkedIn has worked hard to make them so. If you follow the recommendations on the form you’ll use to create a profile, you’ll easily be stepped through every aspect of creating a complete and useful profile on the site. Not only that, LinkedIn has added ...

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