imageChapter Twelve

Financing growth

Whoever said money can’t buy happiness simply didn’t know where to go shopping.

Bo Derek

Don’t miss a trick

At some point in your growth you will almost certainly need to get your hands on more money. You may be a very cash-rich business or you may have your own sources of money. In which case, you can count yourself very lucky and probably ignore this chapter.

For most of us, though, at some stage a lack of access to cash becomes a major problem. You might need to pay for new machinery, a large-scale marketing programme or new premises. Whatever it is, once you have begun to grow, you will know that your ...

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