PEARSON EDUCATION LIMITED

Edinburgh Gate Harlow CM20 2JE Tel: +44 (0)1279 623623 Fax: +44 (0)1279 431059 Website: www.pearson.com/uk

First published in Great Britain in 2010 as How To Influence (print)Second edition published in 2012 as How to Influence and Persuade (print and electronic)

© Jo Owen 2012 (print and electronic)

The right of Jo Owen to be identified as author of this work has been asserted by him in accordance with the Copyright, Designs and Patents Act 1988.

Pearson Education is not responsible for the content of third-party internet sites.

ISBN:978-0-273-77679-6 (print)978-0-273-77843-1 (ePub)978-0-273-77844-8 (PDF)

British Library Cataloguing-in-Publication DataA catalogue record for the print edition is available from the ...

Get How to Influence and Persuade 2nd edn, 2nd Edition now with O’Reilly online learning.

O’Reilly members experience live online training, plus books, videos, and digital content from 200+ publishers.