“Don and Fran have mastered the art of leading with purpose, values, and story … and now they're giving you the playbook.”
—Larry Weber, chairman and CEO of Racepoint Global and Founder of Weber Shandwick
“This important book is a must-read for every leader striving to build a successful values-based organization.”
—Doug Fletcher, co-Author of How Clients Buy
“Defining your purpose is no longer optional. That's table stakes. It's not easy, but it's simple. Where the real magic (and the real work) lies is ensuring your people not only understand your purpose but also how to live and breathe it every day. That's the hard part, but this book gives you the roadmap.”
—Deborah Leff, IBM CTO | Data and AI
“Travel is complex; every day, Delta transports millions of travelers across the globe. The only way to make that happen is to align people around our purpose, values, and story. This book will guide you to uncover your Three Keys”.
—Henry Kuykendall, Delta, senior vice president
“For over two decades, Gallup has studied how individual strengths impact organizations. In this book, Don and Fran explain the three critical organizational strengths that impact your company and the world. The Three Keys form a strong foundation for any organization to thrive.”
—Maika Leibbrandt, Gallup, senior executive
“20 years ago, David Maister taught us how to manage a professional services firm. Now, it's all about leadership. Leading with your purpose, values, and story will change everything. ...
Get How to Lead a Values-Based Professional Services Firm now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.
