Chapter 2Involve the Relevant Stakeholders
Over the past thirty years, my most interesting and challenging client has been my own company, Interaction Associates. At IA, we have consciously tried to implement the principles and values of collaborative action that we teach to clients, and to learn from both our failures and our successes. It’s been a grand experiment.
Although I’ve been a board member since founding IA in 1969, I relinquished my day-to-day management responsibilities several years ago. Soon after that time, while still serving as chairman of the board, I became convinced that we needed to upgrade our computer systems to support collaboration and information sharing within the company. I also believed, for a variety of reasons, ...
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