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How to Manage Your Agent by Gervich Chad

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2

Types of Representation

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There are four main types of Hollywood representation: agents, managers, lawyers, and publicists. Each specializes in different tasks and responsibilities, and some are more helpful for certain careers–or at certain stages of careers–than others. Agents and managers are the two most recognizable forms of representation–if only thanks to characters like Entourage’s Ari Gold and Woody Allen’s Broadway Danny Rose. They’re also the two most misunderstood. While their jobs and goals often overlap, there are actually critical differences between agents and managers that affect how they nagivate Hollywood and interact with clients. ...

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