How to Measure Anything: Finding the Value of Intangibles in Business, 3rd Edition

APPENDIX Calibration Tests (and Their Answers)

Answers to Calibration Questions in Chapter 5:

#	Question	Answer
1	In 1938 a British steam locomotive set a new speed record by going how fast (mph)?	126
2	In what year did Sir Isaac Newton publish the universal laws of gravitation?	1685
3	How many inches long is a typical business card?	3.5
4	The Internet (then called “Arpanet”) was established as a military communications system in what year?	1969
5	In what year was William Shakespeare born?	1564
6	What is the air distance between New York and Los Angeles in miles?	2,451
7	What percentage of a square could be covered by a circle of the same width?	78.5%
8	How old was Charlie Chaplin when he died?	88
9	How many pounds did the first edition of this book weigh?	1.23
10	The TV show Gilligan’s Island first aired on what date?	September 26, 1964
Statement	Answer
1	The ancient Romans were conquered by the ancient Greeks.	FALSE
2	There is no species of three-humped camels.	TRUE
3	A gallon of oil weighs less than a gallon of water.	TRUE
4	Mars is always farther away from Earth than Venus.	FALSE
5	The Boston Red Sox won the first World Series.	TRUE
6	Napoleon was born on the island of Corsica.	TRUE
7	“M” is one of the three most commonly used letters.	FALSE
8	In 2002 the price of the average new desktop computer purchased was under $1,500.	TRUE
9	Lyndon B. Johnson was a governor before becoming vice president.	FALSE
10	A kilogram is more than ...