There is a need to run each alliance as a business, with clear targets laid down. The only difference is that performance is to be measured from the perspective of both the partners. An audit is done on a regular basis, varying from 6 months to 12 months to 18 months, depending on the nature of the alliance. The audit meetings are attended by the joint venture CEO, joint venture CFO, and other top management personnel to assess the performance of the alliance. They make presentations to the board on the business, financial, and operational affairs of the organization. For example, Cisco’s governance structure ...
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