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How To Sharpen Your Business Writing Skills, Second Edition by Nan Levinson

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1Writing for Your Reader

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Learning Objectives

By the end of this chapter, you should be able to:

• Name three major categories of criteria for good business writing.

• Ask the central question you need to answer before you begin writing.

• List the three levels of potential readers within an organization.

• Name three ways of applying basic psychology to encourage readers to read your message.

• List five elements that contribute to an appropriate tone in most business writing.

Some people like to write. They feel creative and energized when faced with a blank computer screen or fresh sheet of paper. They put their thoughts down easily and need ...

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