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We can all talk. The problem is getting people to listen. Yet if we’re going to successfully influence, engage and motivate those around us then it’s important we understand what does and doesn’t work when we’re communicating with them.

Let’s start by looking at three common communication mistakes that actually do more to switch people off rather than switch them on to our message. As we do, reflect on which ones you may have been guilty of or have seen others do.

1. Drowning people in detail

Almost everywhere I go I come across people who think the best way to convince and persuade people over a particular argument is to tell them everything ...

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