How to Use Social Media Monitoring Tools
If you’re like a lot of people, you’re probably already using social media in some way, shape, or form. You might have a Facebook page, and you probably have a Twitter account. You might even have a blog, a LinkedIn profile, and a Google + profile.
And, like so many people, you’ve been disciplined about posting updates and keeping your followers engaged with your brand. Sure, there might be a few times when you’ve fallen a bit behind, but overall, you’ve done a pretty good job of keeping your campaign active.
The problem you might have faced—and it’s a problem many people face—is that you don’t know where to go next. You don’t really know how to take your social media program to a higher level.