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How You Play the Game by Len Sherman, Jerry Colangelo

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CHAPTER SEVEN

Protecting Your Investment

As the new kid on the baseball block, my intentions were to be quiet and listen and learn. I had employed the same technique at the start of my career with the Bulls, and it had served me very well. Listen and learn—and then decide and act.

At the same time, this go-round was different. When I started with the Bulls, I was completely new to the sports industry. Now I had almost three decades of experience under my belt. Not that professional baseball mirrored professional basketball in every regard, either as a game or a business. And that was why I intended to keep quiet when appropriate—and speak up when ...

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