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HTML5 Advertising
book

HTML5 Advertising

by John Percival
December 2012
Beginner to intermediate
367 pages
12h 10m
English
Apress
Content preview from HTML5 Advertising

CHAPTER 8

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Mobile Web Advertising

I think it’s safe to state that the mobile and tablet market rushed the emergence of HTML5 onto the scene. With Apple’s release of the iPhone and iPad paired with the sole reason that both of them would never support a Flash player, made HTML5 something of a household name and the required technology that would fuel the mobile landscape. This chapter will focus on HTML5 advertising as it relates to the constantly growing, ever changing, and slightly fragmented mobile landscape. As I write, the mobile market is chock full of various browsers, devices, and operating systems, let alone several versions of each browser ...

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Publisher Resources

ISBN: 9781430246022Purchase book