Chapter 2A Primer on Human-Centered Design

DOI: 10.4324/9781003188520-4

Design is a tricky term—ask ten people what design means, and there will be twelve different answers. To understand Human-Centered Design (HCD), it’s helpful to understand what is meant by design in this book.

Design is the intentional creation of a specific experience or outcome.

That’s it. It doesn’t matter whether the product being developed is a website or a chair (and boy, do Designers love their chairs!). An experience is created for the user of the product. When design is discussed, especially in software, people most often think about visual design—the color palette, pictures, and balance of elements. Visual design is only one aspect, however. Additional aspects, ...

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