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Humanize: How People-Centric Organizations Succeed in a Social World by Maddie Grant, Jamie Notter

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1. The Human Revolution

Throughout human history, we have been dependent on machines to survive. Fate, it seems, is not without a sense of irony.

—Morpheus, in The Matrix, 1999

The Matrix movies, directed by the Wachowski brothers, tell an allegorical tale of a future where machines control the human race, creating for them an imaginary existence (the Matrix) that the humans perceive as real. This allows the machines to keep humans sedated to extract fuel from their bodies. The movies tell a story of revolution in which a small group of people, led by Keanu Reeves’ character, Neo, is able to break free from the hypnotic clutches of the Matrix. They struggle to regain their autonomy and live more full, human lives. Like any good movie, the Matrix ...

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