4.
The editorial brief
The editorial brief
“As life grows more complex, it requires a greater and greater extension of language. Graphic presentation is that extension, that synthesis of art and science now urgently demanded by contemporary life.” Will Burtin, graphic designer
Newspapers and magazines have long been a key part of global culture, providing their audiences with topical news, political comment, lifestyle features, and extensive arts and sports coverage. Firmly connected to the present, their editorial content reflects all aspects of the politics of life—people’s concerns and desires, their aspirations and interests, as well as their constant requirement for up-to-date national and international news coverage.
Traditionally, words ...
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