You designed it, you built it, you launched it…how do you evaluate it?
There are two ways to look this question: evaluating the immersive learning experience itself, or evaluating performance improvement. Ultimately, the success of any learning experience is whether or not learners’ performance improves, so how you measure the success of practice should be how you are already measuring success of performance.
Attributing improved performance to the immersive learning experience is tricky because multiple factors affect performance. For example, a salesperson’s skill may improve just as the market dynamics change for the product she is selling. Thus even if skill is improving, sales performance may be deteriorating ...