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Implementing E-Learning by Lance Dublin, Jay Cross

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The Finishing Touch for Your E-Learning

This book is the capstone volume in a series of books on e-learning published by ASTD. The other books in the series—Designing E-Learning, Selling E-Learning, Using E-Learning, Evaluating E-Learning, and Leading E-Learning — provide the foundation for Implementing E-Learning.

This book is not a cookbook. It is more a general guide to help you successfully implement e-learning in your organization by applying proven techniques and approaches from change management and consumer marketing. Each chapter builds upon the next as you create an e-learning marketing and implementation program that works for you.

Each chapter concludes with Your Turn exercises for you to complete. By the time you finish the book ...

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