CHAPTER 11
Mobile TV Using MediaFLO™ Technology
Thus, the task is, not so much to see what no one has yet seen, but to think what nobody has yet thought, about that which everybody sees.
Erwin Schrödinger
11.1 Introduction to MediaFLO
In March 2007, customers in over 20 markets in the United States were in for an entirely new TV viewing experience. The event was the launch of VCAST service by Verizon, which in its initial launch carried only eight live TV channels. However, the viewing experience on these channels was entirely different from that of 3G-based networks. The service was available on the Samsung SCH-u620 and cost $15 per month. The video displayed on mobile screens was near – perfect, with much higher resolution than 3G and a frame ...
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