Chapter 5
Program Stakeholder Engagement
The greatest ability in business is to get along with others and to influence their actions.
Program managers must be outstanding communicators as they deal with numerous stakeholders at all levels of the organization and with external stakeholders as well. Research has shown for years that project managers spend about 90% of their time communicating. Given the complexity of programs and the larger number of stakeholders, it is evident that the program manager spends even more time communicating with stakeholders on most programs.
The proactive program manager is one who strives to identify stakeholders who have an interest in or can influence his or her program as early as possible ...
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