March 2015
Beginner to intermediate
396 pages
10h 23m
English
Content preview from Improving the User Experience through Practical Data AnalyticsBecome an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
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Chapter 5
Pass or fail? Binomial-related hypothesis testing and confidence intervals using paired samples
Abstract
In this chapter we introduce what to do when we are looking at “pass/fail” data and have “paired data,” or a “within-subject design.” “Paired data” or “paired samples” are terms that are often used when there is a within-subject comparison with only two entities. Put more simply, within-subjects design means that we have the same people trying to complete the same multiple tasks, or choose the best design, or a myriad of other scenarios in the life of a UX researcher. Of course, as we noted in Chapter 2 where we introduced the t-test for comparing means with independent samples, it is not always feasible to have paired data, due to ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.