Chapter 17
Page Geometry, Grids, and White Space
Crucial to any page design are its dimensions and its framework. The page size and orienta–tion, the width of the margins that define and frame the type area, and the number and width of the columns that control the flow of the text are integral design elements that profoundly influence how a reader reacts to the page, be it printed or onscreen. Superimposed on these dimensions is the grid, a series of guides intersecting at regular intervals. The grid is an invaluable tool for organizing text and suggesting (rather than dictating) how text and pictorial elements should be arranged on the page.
Setting Up the Document
When setting up a new document, here are some questions to ask:
What type of ...
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