2. Transformative Value
We have all come up with an idea that we thought could revolutionize some part of our daily lives. When we first visualize these ideas, we think, “That’s the million-dollar winner!” Then we discover that developing the idea into a viable product or process can be expensive, time-consuming, and ultimately unrewarding.
As we saw in Chapter 1, all inventions are not necessarily innovative. They have to make some positive change in a consumer’s personal or work lifestyle before they demonstrate some degree of transformative value.
If you go to an Internet search engine and enter wacky patents, you will discover the true breadth of human ingenuity for creating inventions with little or no transformative value. How about the ...
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