Innovation in Environmental Leadership

13    Critical Internal Shifts for Sustainable Leadership

Kathleen E. Allen

Introduction

John and Paul are both CEOs of manufacturing businesses. John is proud of his business and is focused on maximizing profits for his shareholders. He considers himself a self-made man. He uses the river that his business is located by to dispose waste from his manufacturing process. He abides by the legal limits of the contaminants. He wishes the federal government would have less regulation because meeting these standards is costly and decreasing his profits. His business is his and is designed to optimize his income and profits. His employees are expected to be productive and serve his and his business’s needs.

Paul is also the owner of a manufacturing ...