What makes art compelling? What makes art impactful and transformative? What gives arts products the power to provide audiences with memorable aesthetic experiences? The answer to this question for the dance company, Diavolo, originates in the creative process used to develop their distinctive style of dance works. This process is very innovative for a dance company and is the foundational core of all of Diavolo’s organizational activity. From an inspirational idea to actualization, Diavolo’s process is a wonderful example of how innovation leadership can work in any organization, and as such, is the primary concept of this chapter.

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