December 2022
Intermediate to advanced
624 pages
23h 39m
English
Content preview from Innovation Project Management, 2nd Edition
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Innovation and Strategic Planning
- Learning Objectives for Project Managers and Innovation Personnel
- To understand the different types of business strategies and how they impact innovation decision making
- To understand the differences between project and product life-cycle phases
- To understand the differences between innovation and R&D
- To understand the importance of a close working relationship between project management, marketing, and consumers
INTRODUCTION
“Innovation basically involves making obsolete that which you did before.”
— Jay Abraham, The Sticking Point Solution: 9 Ways to Move Your Business from Stagnation to Stunning Growth in Tough Economic Times
For years, innovation project management has been regarded as some type of mystique. Companies even went so far as to develop enterprise project management methodologies that did not include innovation or R&D. One of the reasons for this was the belief that, if you can develop a schedule and budget for an innovation project, you do not have innovation.
ROLE OF THE INNOVATION PROJECT MANAGER IN STRATEGIC PLANNING
“As an innovator, you need to be aware of how traditions, habits and bias can act as barriers to accepting new ideas.”
— Max McKeown, The Innovation Book: How to Manage Ideas and Execution for Outstanding Results
In traditional project management, which focuses heavily on operational projects, ...
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.