Legal Issues Surrounding Price Discrimination
We would be remiss if we did not discuss the legal issues surrounding price discrimination. At face value, the RobinsonâPatman Act of 1936 appears to declare price discrimination illegal. However, the language in Sec. 2(a) bars price discrimination only if its intent is anticompetitive in nature:
It shall be unlawful for any person engaged in commerce, in the course of such commerce, either directly or indirectly, to discriminate in price between different purchasers of commodities of like grade and quality, where either or any of the purchases involved in such discrimination are in commerce, where such commodities are sold for use, consumption, or resale within ...
Get Innovative Pricing Strategies to Increase Profi ts now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.
