I was late to the party as far as LinkedIn is concerned. I was a refusenik for far too long, sticking to the social media platforms I personally preferred, such as Facebook and Twitter.
I've been using LinkedIn seriously for about three years now and am a convert. I can now track a significant proportion of my sales back to my activity on LinkedIn.
Using LinkedIn should become a part of your networking activity too. The same disciplines apply, growing your network and then keeping regularly in contact with that network.
Think of LinkedIn as an extension of your networking activity in the real world.
Something that you should do regularly is ensure that your LinkedIn profile is up to date, and is designed to help ...