Introduction

Information is the lifeblood of business. Just like an adequate volume, composition, and flow of blood is necessary for life, a sufficient amount, type, and transfer of information is necessary for business success. To continue this analogy, it can be said that operations processes are the muscles of business because they perform the necessary work. Unlike in the human body, where both blood and muscle are necessarily managed together, many businesses now manage their information and operations processes separately. This was not always so, and this book contends that there are a number of good reasons for those businesses to return to more effective strategies that manage them together. This is particularly important when the product ...

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