This chapter walks through a few helpful campaign strategies, including how to use Google’s built-in Help function and its automated suggestions that can come up with ideas for your campaigns.
Getting Help
It’s really important
to remember that Google support is only a click or a call away. It’s a great way to get free education, free assistance, anything you need.
Google will also automatically scan your campaign, and after it’s running for a while, you might see an alert where it identified some ideas for keywords. It’s all optional, but reviewing their suggestions can be a good ...